Mature Marketing
Reaching the senior demographic requires a bit of finesse. You must carefully consider whom you are targeting and what might appeal to them before launching a new campaign.

Make House Calls
For senior advisors, the trend that needs to come back in a major way is making effective house calls. Advisors willing to meet prospects and clients in their homes will have an advantage as the United States grays.

Why Equity Indexed Annuities are the Next BIG Thing!
Today's financial environment is an ideal place to cultivate EIA sales; Interest rates are low but the markets are showing signs of a rebound creating an ideal climate for a product that offers fixed-rate guarantees with an opportunity for market gains.